▶ Watch ↗AI Engineer World's Fair 202418:06
Rukma Sen is a Google product marketing manager whose work on Vertex AI focuses on making generative AI practical, trustworthy, and accessible. She views agentic workflows as the interface through which people will increasingly use sophisticated models without needing to understand their internals.
Her background combines English literature, product storytelling, and enterprise cybersecurity. At Microsoft, she wrote about phishing defense and security education, emphasizing realistic training and the human behavior behind organizational risk. At Google, she has applied that attention to audience needs and safety to developer-facing AI products.
Her AI Engineer conference presentation connects these principles to enterprise applications spanning employee support, sales, supply chains, and legal knowledge. She also applies agent workflows to marketing, using separate creation and evaluation agents with iterative human feedback.
▶ Watch ↗AI Engineer World's Fair 202418:06